Today's Links 08/06

Top link: Banks’ Digital Marketing Hyperopia

  • Why should you care? The charges of digital marketing myopia are misguided. There’s a good reason why “The rush to digital marketing has taken on a life of its own.” It’s because banks’ and credit unions’ digital marketing competencies lag their offline or traditional marketing capabilities (which, of course, begs the question how good they are).

Stories of interest

Posted on August 6, 2014 .