Today, I revealed my speaker choice on Liquid Lunch. It’s my friend in “thrift-rock,” Mr. Chad Helminak, Web and Member Development Strategist at the Wisconsin Credit Union League.
Here is his session description:
Credit Union Storylords
While it may be hard to find common ground on tag lines or talking points, staff/member testimonials and data have proven to be an effective way to convey a collective identity and communicate the credit union difference to lawmakers and the general public. Chad will be sharing best practices for gathering and sharing the stories and details that cut to the core of what credit unions really are.
But wait, there’s more!
Since Chad and I also play in an acoustic credit union band, The Disclosures, we’ll also be playing Thursday night at the Symposium as part of the evening entertainment!
Here's today's Liquid Lunch with Chad, Carla and me:
See you in Indiana!