June 6-7, 2017 • Madison, Wisconsin

 
© Andy Janning (shot at previous CU Water Cooler events)

© Andy Janning (shot at previous CU Water Cooler events)

 

Purpose  |  People  |  Progress

At CU Water Cooler, we care about content and conversations. We’re challenging, yet respectful. We’re independent, yet collegial. For our events, we put together themes, topics and speakers that are important to the credit union movement. Disruption 17 will continue this tradition. This will be the most challenging, inspirational and collaborative event in credit unions in 2017.

Purpose

People before profits is the 100-year-old purpose of credit unions. Does this hold up in 2017?  Does the system architecture need to adapt? How do community impact and financial education fit into the overarching purpose of credit unions? 

People

There is a war for talent going on inside the credit union industry. With half of the standing CEOs set to retire, how will the leadership of credit unions adapt and change? How do we create and nurture culture? How do we engage, retain and recruit top talent?

Progress

There are now more Fintech startups than there are credit unions in the United States. How do credit unions keep up and collaborate with these disruptive forces? How will our product offerings evolve and how will we market our relevance?

We picked a venue limited to 175 attendees. Based on past CU Water Cooler events, the audience will be a mix of CEOs, VPs, managers and specialists from all parts of the credit union including leadership, marketing, IT, operations and HR. Plus, we always attract a number of progressive consultants and technology vendors. We encourage you and your peers to attend. You will find the content and conversations stimulating and useful.


 
“Disrupt: to cause (something) to be unable to continue in the normal way; to interrupt the normal progress or activity of (something)”
— Merriam-Webster
 

Get the low down

Watch this CUbroadcast episode to learn more

 
 

 

Register

Since Madison is the hub of the credit union industry, we expect tickets to sell out quickly. Attendance includes lunch, light snacks and beverages throughout each day. Breakfast and dinner are on your own. 

$649 CU Employees
$849 Vendors
$1,449 CU Infinity Ticket*

 

*CU Infinity Ticket: By infinity, we actually mean up to six (6) employees from your credit union (which is still an amazing deal). This ticket type is only available to employees of a credit union and does not include vendors, consultants or CUSO employees.

Cancellation policy: All ticket purchases are non-refundable and cannot be transferred to future events. If you cannot attend the event, you can transfer your registration to another person for the 2017 event only.


 

Two days of top-notch speakers await

An agenda filled with fresh topics and thought-provoking talent. The line-up includes a mix of outside experts and industry insiders. We guarantee that each speaker will have something unique and interesting to share.

Keynote: Douglas Rushkoff

 

Media theorist, author, documentarian and world-renowned public intellectual, Douglas Rushkoff has spent his prolific career thinking about how new media and technology are impacting culture, business and the economy. Named one of the world’s 10 most influential thinkers by MIT, Rushkoff has written 15 bestselling books and coined such concepts as “viral media,” “social currency” and “digital natives.” His talks are a culmination of his pioneering work, and an infallible source of what’s to come.

Meet our headliners


At the center of the movement 

Madison, Wisconsin is known as one of the "best college towns" and one of the "happiest cities in the world." It's also know as "credit union mecca" and is home to many of the credit union movement's key associations and organizations including WOCCU, CUNA, CUNA Mutual, CUES and Filene Research Institute to name a few. We couldn't think of a better place to get together to discuss the future of credit unions! 

© Greater Madison Convention & Visitors Bureau; clockwise from left: Focal Flame Photography, Emily Mills, Emily Mills and Joey Reuteman

© Greater Madison Convention & Visitors Bureau; clockwise from left: Focal Flame Photography, Emily Mills, Emily Mills and Joey Reuteman


The venue and travel

We've all been to too many conferences in beige hotel conference rooms, sitting on uncomfortable stacking chairs, looking at crooked little screens, listening to awful sound and eating rubber chicken. We feel strongly that where we hold our events is as important as who's on the agenda—that's why we're excited to be at the Majestic Theatre, a legendary music venue in the heart of downtown Madison. This convenient location is 15 minutes from the Dane County Regional Airport.

© Majestic Theatre

© Majestic Theatre

Special rate at the Hyatt Place Downtown Madison

We've arranged a block of hotel rooms at the Hyatt Place Downtown Madison for our attendees at a rate of $165 per night, which includes free Wi-Fi and a hot breakfast each morning. Please make your reservations by May 1, 2017 to take advantage of the negotiated rate. 

Prefer to book by phone? Call the hotel directly at 800-592-9809 for reservations.  In order to get the group rate, just mention CU Water Cooler.

Theater

Majestic Theatre
115 King Street, Madison, Wisconsin 53703

Hotel

Hyatt Place Downtown Madison
333 West Washington Avenue, Madison, WI 53703

 

Planning your trip

For those traveling by plane, there is no need to rent a car. There are plenty of hotels within walking distance. Entertainment and dining options are also a short walk away. Grab a cab to and from the airport and you'll be set!


Our sponsors

Title sponsors

Currency is a credit union-focused marketing firm. Our unique programs—It’s a Money Thing and Young & Free—focus on helping credit unions raise awareness, build relationships and foster financial empowerment with young adults and families. Our It’s a Money Thing program helps credit unions exceed the fifth co-operative principle—providing education and financial training for members and staff.

A productive frontline staff cannot be left wondering “what’s important?” or “how am I doing?” GameFI leverages game mechanics to drive frontline engagement with strategic priorities, shorten the employee performance feedback loop, make training fun, and optimize productivity, while building a sales and service culture.


Video Spots

In 2008, several leading credit unions and credit union service organizations (CUSOs) took a hard look at private student lending in America and believed they could work together to provide a better solution to help students and families pay for college. Credit Union Student Choice was born out of that mission, and today hundreds of credit unions have partnered with Student Choice to offer innovative private student lending programs that focus on people before profits.

Brought to you by Currency Marketing, It’s a Money Thing is a full library of effective and affordable financial education content designed to engage and teach young adults while setting your credit union apart. This quality content is ideal for posting to your credit union’s website and social networks and a great way to connect with local educators and students.

The National Credit Union Foundation (the Foundation) is the charitable arm of the U.S. credit union movement and works as a catalyst to improve people’s financial lives through credit unions. Through grants and programs, the Foundation is strengthening financial well-being, igniting passion and instilling knowledge about the credit union difference, and uniting resources to help credit union people during disaster. Donations to the Foundation ultimately enable credit unions to help their members reach life-changing goals and achieve financial freedom.


Sponsorship opportunities

Speaker Intro

Introduce speaker
(first-come, first-choice)
1 sponsor ticket
Logo on website
Mentions from stage
Logo on sponsor slides

$1,000

Video Spot

We play your promotional video
(up to 2 minutes) during event
1 sponsor ticket
Logo on website
Mentions from stage
Logo on sponsor slides

$1,500

Premium Couch

Front section couch for 3 guests
3 guest tickets • 2 sponsor tickets
Audience-facing banner on back of couch
Logo on website
Logo on event T-shirt
Mentions from stage
Logo on sponsor slides

$5,000

Custom sponsorships

We also have a number of custom sponsorship opportunities available as well

 

Want to sponsor